We all know that projects take time and effort. Whether planning an event, constructing a building, or installing public art, we expect to spend hours on the project timeline, project budget, and project deliverables.
What sometimes gets forgotten (or even lost!) in the discussion are the people involved or affected by the project, i.e. the stakeholders.
Stakeholders have a degree of buy-in, ownership, or influence over the final product. They’re the people who bring their own biases and expectations to the table. They’re the people who will sing the project’s praises or complain bitterly about the outcome.
In short, they’re the people who will determine the success of the project – and they might not even be involved in the daily work.
So how do you keep them engaged and pleased with the final outcome?
At Reach Partners, we spend a lot of energy connecting and communicating with the people whose opinions can make a project sink or soar. Also known as stakeholder management, this process takes a lot of effort. That hard work pays off as projects keep moving forward and succeed.
Here are some tips we’ve found helpful:
Frequent touch points and empathetic listening are key to building trust; trust leads to happier stakeholders.
Effort spent nurturing these relationships is energy well-spent.