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Project Spotlight: Aldevron Employee Event

9/16/2019

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Every milestone deserves a good celebration.
 
For its 20th anniversary, Aldevron wanted to host a party for employees and their families after its annual all-staff meeting.
 
But the Fargo company’s staff were stretched to meet the daily demands of a quickly growing firm in the biotech field. To throw the fun celebration they imagined without adding pressure on full-time employees, they needed additional support.
 
Ellen Shafer, senior director of marketing and communications, contacted Reach Partners about two months before the event.
 
“She needed someone she could trust to handle the details,” says Rachel Asleson, co-owner of Reach Partners.
 
Staff had already identified the framework for the celebration – an open-house picnic with family-friendly activities. Reach Partners managed the details of the day.
 
We established the best way to layout the elements and served as a liaison between the event vendors – audio-visual professionals, caterers, entertainers, etc.  – and Aldevron staff. We identified vendors, managed the contracts, and confirmed everything was set up as planned. If a contractor had questions or needs on the day of the event, we served as the point of contact.
 
We also established a process for tracking RSVPs.
 
While we hovered in the background, the work we did ensured that the day’s activities rolled smoothly. More than 275 people attended.
 
“Thank you for jumping in on such short notice, working with me and the team, and helping with all details to make a great event,” Ellen wrote to us afterwards. “Your management of the day gave me the peace of mind to take care of what I needed to take care of.”
 
A year later we received the best compliment of all – a request to help again with the all-employee picnic. This time the celebration coincided with a ground-breaking event for Aldevron’s newest facility in Fargo.
 
We are always grateful when we can help our partners focus on the daily demands of their work while we take care of the details that make one-time or occasional events run smoothly.
 
What We Delivered:
  • Established layout of food and entertainment for best flow during open house
  • Managed event vendors including contracts
  • Gathered estimates, budget information
  • Set up process for and tracked event RSVPs
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